- Product: Herb Remedies
- ASA Number: ASA/CM/02/2015
Tel: 073 019 4203
Printing done by:
Kronic Sure Printers
- Date: 17 February 2015
During February 2015, the ASA considered, and ruled against a "Dr Lungisa” print advertisement handed out at a traffic intersection near the Mimosa Mall in Bloemfontein.
The advertisement claims that Dr Lungisa can assist with, inter alia, ejaculation problems, diabetes and high blood pressure. The advertisement contains photographs of an erect penis and a woman’s bare breasts, which the complainant felt were not appropriate for children to be exposed to.
All reasonable steps were taken by the ASA to elicit a response from the advertiser, but the advertiser failed to respond. Therefore, the Directorate had no option but to rule based on the information at hand.
The ASA ruled that the advertisement was in contravention of Clause 14 of Section II of the Code, as the pamphlet contains explicit and inappropriate pictures which are likely to be harmful to children.
Members are therefore requested not to accept advertising from "Dr Lungisa” promoting any healing abilities that depict nudity.